Fitness Center Feasibility Study in Montana

What SBA's own loan files show about fitness center lending in Montana, and what a feasibility study for a project there has to test.

A top-four class in a small SBA state

Montana fitness centers hold fourth place in the local class table, shown as 4 of 39, though the state is merely 40 of 54 on loan count. Over FY2017 to FY2026, 50 loans were approved totalling $23.7 million. The location quotient of 1.04x shows the class tracks the national share closely, and the typical loan of $247,800 is 0.96x the nationwide median. Most loans land between $75,400 and $673,125. So the numbers are typical, yet the class matters locally: in a state where lodging, ranching and outdoor retail dominate, gyms and studios are among the main users of SBA credit for service businesses.

Franchises, programs and lenders

Franchise affiliation reaches 30.0% of loans, a substantial share. Loans under SBA 7(a) number 44 and under SBA 504 number 6. The Yellowstone Bank leads the lender list with 12 loans worth $6.2 million, Glacier Bank has 8 worth $3.4 million, and Montana Community Development Corp. has 5 worth $511,900, a very small average that suggests micro-loan work. By county, Yellowstone has 16 loans, Gallatin 13, Missoula 9 and Lewis and Clark 4, so Billings, Bozeman and Missoula carry the market. Rural towns are thinly represented.

Cancellation and the loss figure we hold back

Of Montana's FY2024 and earlier approvals, 12.8% were cancelled at the floor, with an identical upper bound. That is relatively high for a service class, probably tied to lease timing and construction in a short building season. Montana's loss rate stays unpublished, since fewer loans than the 30 needed funded in FY2017 to FY2021, and no figure should be taken as zero. Gym operators often close or sell without a recorded default, so loan-level loss data understates business failure.

What a Montana fitness study has to answer

A Montana study has to be honest about population. Drive time to a gym is longer, the pool of members is smaller and seasonal residents come and go. It should estimate membership by price tier, include ski or recreation seasonality, and test whether the brand's franchise fee and royalty fit local sales. Build-out cost in mountain towns can be high. Debt service coverage should hold if membership pre-sales miss target. Equipment resale value is limited, so a lender will look at the owner's other resources. The record above gives a baseline for comparison.

SBA 7(a) and 504 fitness center loans in Montana

Loans approved, FY2017 to FY202650
Gross dollars approved$23.7 million
Median loan$247,800
Middle half of loans, from$75,400
Middle half of loans, to$673,125
SBA 7(a) loans44
SBA 504 loans6
Franchise share of loans30.0%
Rank among states for fitness center loans40 of 54
Rank of fitness center among classes in Montana4 of 39
Location quotient (share of loans against the national share)1.04x
Median loan against the national median for the class0.96x

Cancellation and charge-off

Cancelled after approval, FY2017 to FY2024 approvals (a floor) 12.8%
The same, counting loans still undisbursed as cancelled (a ceiling)12.8%
Charged off to date, FY2017 to FY2021 disbursed loans (a floor) not reported: fewer than 30 loans in the cohort

Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.

SBA 7(a) and 504 fitness center loans approved in Montana, by fiscal year

0246810FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024FY2025FY2026Loans, FY2017: 9Loans, FY2018: 5Loans, FY2019: 6Loans, FY2020: 1Loans, FY2021: 1Loans, FY2022: 4Loans, FY2023: 5Loans, FY2024: 8Loans, FY2025: 5Loans, FY2026: 6
Fiscal yearLoansDollars
FY20179$3.6 million
FY20185$1.0 million
FY20196$2.2 million
FY20201$245,000
FY20211$540,000
FY20224$7.6 million
FY20235$2.5 million
FY20248$1.8 million
FY20255$1.2 million
FY20266$3.1 million

Most active SBA lenders

SBA 7(a): lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
The Yellowstone Bank12$6.2 million
Glacier Bank8$3.4 million
Montana Community Development Corp.5$511,900

Where the loans are, by county

CountyLoans
YELLOWSTONE16
GALLATIN13
MISSOULA9
LEWIS AND CLARK4
CASCADE2
FLATHEAD2
JEFFERSON2
FERGUS1
RAVALLI1

Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; Loan Analytics loan-outcome cell SA-MT-C33.

Loan Analytics prepares the feasibility study a lender reads before it commits: for a fitness center project in Montana, financed under SBA 7(a), SBA 504, USDA Business and Industry or a conventional bank loan. Tell us the project and the lender's deadline, and we reply with scope, timeline and fee.

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