Feasibility Study Data for the Trenton-Princeton, NJ Metro Area

What SBA's own loan files show about lending in the Trenton-Princeton, NJ Metro Area, every asset class together, and what a feasibility study for a project there has to test.

Trenton-Princeton, NJ: reading the area whole

Trenton-Princeton, NJ is a metropolitan area, and its 749 SBA approvals in FY2017 to FY2026 carried $422.4 million in gross dollars. Trenton counts as an upper-tier area, ranked 129 of 928 by loans. Trenton is read whole in Trenton-Princeton, NJ, every class counted. A slice of NJ is not how Trenton is treated.

Trenton's middle-half loans run $65,000 to $575,000, with $225,000 at the median. Outside data makes Trenton requests look light; at 1.08x, Trenton is above the national level. Trenton counts 720 loans under 7(a) and 29 under 504, so 7(a) carries the Trenton mix. Trenton franchise loans reach 11.7%, so brand standards often shape a Trenton request there.

Trenton: classes, places and lenders

Trenton's tracked classes with the most loans: limited-service restaurant with 40; full-service restaurant with 35; liquor store with 30; child care center with 24. Another 503 Trenton loans sit in no tracked class, so Trenton totals describe operating businesses, not only property. Trenton lending concentrates by county: Mercer County, NJ (749 loans). Trenton 7(a) leaders: TD Bank, National Association ($13.6 million, 121 loans); Manufacturers and Traders Trust Company ($2.9 million, 42 loans); Fulton Bank, National Association ($46.0 million, 35 loans). Trenton Business Assistance Corporation ($39.7 million, 21 loans) lead 504 lending in Trenton. Trenton lender figures, TD Bank, National Association's 121 loans included, are an SBA record of Trenton loans held or once held; no Trenton lender is judged by them.

Trenton goes from 79 loans in FY2017 to 79 in FY2026, ending lower: the peak was 104 in FY2018, and the trough 38 in FY2020. A Trenton borrower should know the cancellation record: 14.5% as a floor and 15.9% as a ceiling, for FY2017 to FY2024 Trenton approvals. The Trenton charge-off floor reaches 5.0% across a cohort of 300 loans disbursed between FY2017 and FY2021. Early Trenton charge-offs, those within five years, reach 2.3%. Trenton-Princeton, NJ membership follows the July 2023 delineation; Trenton counties are matched by name, and a Trenton loan with no match is dropped, so 749 is a floor, and every Trenton rate is too.

Trenton: testing a project

A Trenton feasibility study begins with Trenton demand from the right counties: Mercer County, NJ leads the loan counts, though Trenton is wider. In Trenton, a limited-service restaurant project has deep precedent; other Trenton concepts must bring their own evidence of Trenton demand. Local bids set Trenton costs; Trenton debt service coverage then needs tests at $225,000 and at $575,000. Trenton appraisals compare within one submarket of Trenton-Princeton, NJ, not across averages. Nothing printed for Trenton predicts approval; each Trenton lender still reviews a study.

SBA loans in the Trenton-Princeton, NJ Metro Area

Loans approved, FY2017 to FY2026749
Gross dollars approved$422.4 million
Median loan$225,000
Middle half of loans, from$65,000
Middle half of loans, to$575,000
SBA 7(a) loans720
SBA 504 loans29
Franchise share of loans11.7%
Rank among metro and micro areas by loans129 of 928
Median loan against the national median1.08x

Cancellation and charge-off

Cancelled after approval, FY2017 to FY2024 approvals (a floor)14.5%
The same, counting loans still undisbursed as cancelled (a ceiling)15.9%
Charged off to date, FY2017 to FY2021 disbursed loans (a floor)5.0%
Charged off within five years of approval2.3%
Loans in that cohort300

Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.

SBA loans approved in the Trenton-Princeton, NJ Metro Area, by fiscal year

0255075100125FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024FY2025FY2026Loans, FY2017: 79Loans, FY2018: 104Loans, FY2019: 63Loans, FY2020: 38Loans, FY2021: 71Loans, FY2022: 66Loans, FY2023: 80Loans, FY2024: 73Loans, FY2025: 96Loans, FY2026: 79
Fiscal yearLoansDollars
FY201779$40.3 million
FY2018104$38.1 million
FY201963$23.3 million
FY202038$23.1 million
FY202171$61.1 million
FY202266$42.8 million
FY202380$43.1 million
FY202473$29.3 million
FY202596$47.1 million
FY202679$74.3 million

Loans by asset class

Asset classLoans
Not in any of the 39 asset classes503
Limited-service restaurant40
Full-service restaurant35
Liquor store30
Child care center24
Fitness center15
Dental office14
Automotive mechanical repair (car and truck)14
Beauty salon11
Coffee shop and snack bar9
Grocery store8
Rehabilitation and therapy clinic6
Medical office (physicians)6
Veterinary clinic5

Classes with 5 or more loans; smaller ones are withheld, and more where a small one could be derived.

Most active SBA lenders

SBA 504: lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
Trenton Business Assistance Corporation21$39.7 million
SBA 7(a): lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
TD Bank, National Association121$13.6 million
Manufacturers and Traders Trust Company42$2.9 million
Fulton Bank, National Association35$46.0 million
Wells Fargo Bank National Association34$3.7 million
PNC Bank, National Association25$12.0 million

Lenders with 5 or more loans here; a lender with fewer is not listed, and loans SBA or a receiver holds are counted but never listed as a lender.

Where the loans are, by county

CountyLoans
Mercer County, NJ749

Counties with 5 or more loans; smaller ones are not listed.

Metro is the CBSA (metropolitan or micropolitan statistical area) of the loan's project county, July 2023 delineation (OMB Bulletin 23-01). The county is matched by name (manifests/ld2/county-cbsa-map.csv); a loan whose county cannot be placed in a 2023 CBSA is left out of every metro.

All assets: every 7(a) and 504 approval in the metro, including those outside the 39 asset classes.

A value marked withheld rests on fewer than 5 loans, or is withheld so that such a figure cannot be derived from other published figures.

Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; areas from the U.S. Census Bureau CBSA delineation, July 2023 (OMB Bulletin 23-01); Loan Analytics metro cell MT-45940.

Related feasibility study pages

Feasibility study data by asset class in the Trenton-Princeton, NJ Metro Area

Worked examples

Loan Analytics prepares the feasibility study a lender reads before it commits: for a commercial project in the Trenton-Princeton, NJ Metro Area, financed under SBA 7(a), SBA 504, USDA Business and Industry or a conventional bank loan. Tell us the project and the lender's deadline, and we reply with scope, timeline and fee.

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