Restaurant Feasibility Study in the Reno, NV Metro Area

What SBA's own loan files show about full-service restaurant lending in the Reno, NV Metro Area, and what a feasibility study for a project there has to test.

Reno restaurants: first locally, far down nationally

Full-service restaurants rank first, 1 of 39, among the classes in Reno, yet the metro stands only 104 of 821 for the class nationally, and a location quotient of 0.74x puts restaurants below their national share. Reno's restaurant lending is therefore a leading local class inside a market that is small by national standards. The record holds 46 loans and $30.5 million from FY2017 to FY2026.

Size first: $437,500 at the median (1.59x of the national median), with the inner half of loans between $214,250 and $866,000. Franchise flags cover 28.3% of loans. The median sits well above the national one while the location quotient sits below parity, so Reno restaurants are bigger loans in a class that weighs less locally than nationally.

What is not printed for Reno

Reno's file is thin where Loan Analytics applies its small-cohort rule. Loan Analytics withholds how Reno restaurant loans divide between the two programs, and the cohort is too small to print loss rates, so cancellation and charge-off are both missing, and missing is not zero. This cell carries no holder table and no county table, and no year of the series reaches the threshold for printing, so lenders, counties and yearly trends cannot be described from this page.

What remains is the shape of the typical loan and the place of restaurants in local lending. That is enough to size a request, but not enough to say how its loans have performed. Every figure here depends on placing a loan's county inside Reno, and the page keeps out any loan whose county cannot be placed.

What a Reno restaurant study has to test

With so little on loss and lenders, the burden falls on the project itself. A study tests the resident and visitor demand around the site, seasonality in sales, and the competing rooms nearby. Kitchen and dining room costs are set against the $437,500 midpoint, and sales less prime cost must carry debt service coverage. Valuation of the restaurant as a business is kept apart from the real estate. The decision on any loan stays with the lender.

SBA full-service restaurant loans in the Reno, NV Metro Area

Loans approved, FY2017 to FY202646
Gross dollars approved$30.5 million
Median loan$437,500
Middle half of loans, from$214,250
Middle half of loans, to$866,000
SBA 7(a) loanswithheld
SBA 504 loanswithheld
Franchise share of loans28.3%
Rank among metro and micro areas for full-service restaurant loans104 of 821
Rank of full-service restaurant among the classes in this area1 of 39
Location quotient (share of loans against the national share)0.74x
Median loan against the national median for the class1.59x

Cancellation and charge-off

Cancelled after approval, FY2017 to FY2024 approvals (a floor)withheld
Charged off to date, FY2017 to FY2021 disbursed loans (a floor)withheld

Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.

Approvals by fiscal year are withheld for this area, so that no year of fewer than 5 loans can be derived.

Metro is the CBSA (metropolitan or micropolitan statistical area) of the loan's project county, July 2023 delineation (OMB Bulletin 23-01). The county is matched by name (manifests/ld2/county-cbsa-map.csv); a loan whose county cannot be placed in a 2023 CBSA is left out of every metro.

A value marked withheld rests on fewer than 5 loans, or is withheld so that such a figure cannot be derived from other published figures.

Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; areas from the U.S. Census Bureau CBSA delineation, July 2023 (OMB Bulletin 23-01); Loan Analytics metro cell MA-39900-C34.

Loan Analytics prepares the feasibility study a lender reads before it commits: for a full-service restaurant project in the Reno, NV Metro Area, financed under SBA 7(a), SBA 504, USDA Business and Industry or a conventional bank loan. Tell us the project and the lender's deadline, and we reply with scope, timeline and fee.

Request Scope & Timeline

Start with the data.

Contact Us