Liquor Store Feasibility Study in the Austin-Round Rock-San Marcos, TX Metro Area
What SBA's own loan files show about liquor store lending in the Austin-Round Rock-San Marcos, TX Metro Area, and what a feasibility study for a project there has to test.
Liquor stores around Austin: all 7(a), no 504
Every one of the 31 liquor store loans in the Austin-Round Rock-San Marcos, TX Metro Area is a 7(a) loan, and the 504 count is 0. That is the clearest feature of this cell. The class stands 14 of 39 on the local list and 30 of 426 on the national metro and micro list, while a 0.56x location quotient places liquor stores below their weight in the nation's lending. The median loan of $350,000 is 0.78x the nationwide median. Together the 31 approvals of FY2017 to FY2026 total $12.6 million.
Distribution, counties and years
The middle half of loans covers $215,800 to $619,000. Travis County has 18 loans. Printed years: FY2020 and FY2021, each with no approvals ($0); FY2022, 5 loans and $2.5 million; FY2024, 5 loans and $1.8 million. All others are hidden. In SBA's holder data The Huntington National Bank is entered for 5 loans worth $1.8 million, a figure about loans held, not origination.
Blank fields
Travis County's liquor stores come with three blanks: franchise share, cancellations and charge-offs. A thin FY2017 to FY2021 group keeps them off the page, and a hidden floor is neither good news nor a zero.
Two empty years, FY2020 and FY2021, are followed by a year with 5 loans. A borrower should read that as a market where approvals can arrive in bunches, and a lender should expect that a single store request is judged on its own papers and not on a steady local flow. Nothing on this page says why the quiet years occurred.
What an Austin liquor store study should test
With the whole book in 7(a), financing a store tends to mean working capital, inventory, fixtures and a leasehold, not a purchased building, so the study should itemize the first stock order apart from build-out. Confirm that the permit can be obtained or moved to the site, since it gates opening, and test whether traffic and the distance to similar stores can reach the sales planned. Margin by product category, shrinkage and staffing across opening hours belong in the model. A lender examines payment coverage on cautious sales and the stability of the permit. An appraiser will look to the business and its lease, because the building is usually rented.
SBA liquor store loans in the Austin-Round Rock-San Marcos, TX Metro Area
| Loans approved, FY2017 to FY2026 | 31 |
|---|---|
| Gross dollars approved | $12.6 million |
| Median loan | $350,000 |
| Middle half of loans, from | $215,800 |
| Middle half of loans, to | $619,000 |
| SBA 7(a) loans | 31 |
| SBA 504 loans | 0 |
| Franchise share of loans | withheld |
| Rank among metro and micro areas for liquor store loans | 30 of 426 |
| Rank of liquor store among the classes in this area | 14 of 39 |
| Location quotient (share of loans against the national share) | 0.56x |
| Median loan against the national median for the class | 0.78x |
Cancellation and charge-off
| Cancelled after approval, FY2017 to FY2024 approvals (a floor) | not reported: fewer than 30 loans in the cohort |
|---|---|
| Charged off to date, FY2017 to FY2021 disbursed loans (a floor) | withheld |
Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.
SBA liquor store loans approved in the Austin-Round Rock-San Marcos, TX Metro Area, by fiscal year
| Fiscal year | Loans | Dollars |
|---|---|---|
| FY2017 | withheld | withheld |
| FY2018 | withheld | withheld |
| FY2019 | withheld | withheld |
| FY2020 | 0 | $0 |
| FY2021 | 0 | $0 |
| FY2022 | 5 | $2.5 million |
| FY2023 | withheld | withheld |
| FY2024 | 5 | $1.8 million |
| FY2025 | withheld | withheld |
| FY2026 | withheld | withheld |
Most active SBA lenders
| Lender | Loans | Dollars |
|---|---|---|
| The Huntington National Bank | 5 | $1.8 million |
Lenders with 5 or more loans here; a lender with fewer is not listed, and loans SBA or a receiver holds are counted but never listed as a lender.
Where the loans are, by county
| County | Loans |
|---|---|
| Travis County, TX | 18 |
Counties with 5 or more loans; smaller ones are not listed.
Metro is the CBSA (metropolitan or micropolitan statistical area) of the loan's project county, July 2023 delineation (OMB Bulletin 23-01). The county is matched by name (manifests/ld2/county-cbsa-map.csv); a loan whose county cannot be placed in a 2023 CBSA is left out of every metro.
A value marked withheld rests on fewer than 5 loans, or is withheld so that such a figure cannot be derived from other published figures.
Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; areas from the U.S. Census Bureau CBSA delineation, July 2023 (OMB Bulletin 23-01); Loan Analytics metro cell MA-12420-C37.
Related feasibility study pages
- Liquor store feasibility study company
- Feasibility Study Data for the Austin-Round Rock-San Marcos, TX Metro Area
- Liquor Store Feasibility Study in Texas
- Feasibility study data and consultants for Texas
- Feasibility Study Data by Metro Area
- SBA feasibility study consultant
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