Hotel Feasibility Study in Alabama

What SBA's own loan files show about hotel and motel lending in Alabama, and what a feasibility study for a project there has to test.

Hotels weigh heavily in Alabama

Hotels matter far more to SBA lending in Alabama than to the national book. The location quotient is 2.48x, so hotels and motels hold a far larger share of Alabama's SBA loans than of the national book, and they rank 3 of 39 among Alabama classes. Alabama itself ranks only 19 of 53 states for hotel loans, with 210 approvals worth $470.4 million from FY2017 to FY2026, so the weight comes from how much of the state's lending hotels absorb. Loan size is close to national: the Alabama median of $2.0 million is 0.94x the class median, and Alabama's middle half runs from $1.1 million to $3.2 million. No Alabama hotel gauge, whether the median, cancellations or charge-offs, stands apart from both Alabama's all-asset record and hotels nationally by our margin.

These are mostly branded hotels. Franchised properties account for 76.2% of Alabama approvals. SBA 7(a) carried 170 and SBA 504 40. The 7(a) holders are spread: GBank and PromiseOne Bank hold 13 each, worth $32.5 million and $16.2 million; Peoples Bank holds 12 worth $36.4 million; HomeTrust Bank 10 and US Metro Bank 8. Alabama's 504 book is led by Florida Business Development Corporation, holding 13 loans worth $33.1 million, Southern Development Council 9 worth $30.2 million, and Birmingham Citywide Local Development Company and Florida First Capital Finance Corporation, Inc. 8 each. Montgomery County leads with 34 approvals, Mobile has 30 and Jefferson 28, with Calhoun, Madison and Shelby next. FY2021 brought 33 loans for $75.3 million, and FY2025 another 24 for $64.0 million.

Alabama hotel outcomes

Cancellations reached at least 8.2% of Alabama's FY2017 to FY2024 hotel approvals, and 9.4% at the ceiling once undisbursed loans are added. Losses are absent so far: of the 114 Alabama hotels funded during FY2017 to FY2021, not one has been charged off, a rate of 0.00% overall and 0.00% inside the first five years. Those loans lived through the pandemic years, which makes the record notable, but it remains a floor on loans that are still open.

What an Alabama hotel study must test

With hotels already this heavy in Alabama, a study has to start with supply. Demand testing means the market's occupancy and rate history, the drivers in the specific submarket (interstate travel, military, universities, medical centers or the coast) and every hotel opened or planned nearby, which differs between Montgomery, Mobile and Jefferson counties. Cost means construction or purchase price, the brand's property improvement plan and franchise fees at current terms. Debt service coverage should be shown at a stabilised occupancy and rate that the brand and the market can support, not the peak of the cycle. The appraisal must value the hotel as a going concern and separate the real estate from the business and the flag.

The data has one limit: Alabama motels and hotels fall under a single code, which leaves limited-service and full-service Alabama properties mixed together in these figures.

SBA 7(a) and 504 hotel and motel loans in Alabama

Loans approved, FY2017 to FY2026210
Gross dollars approved$470.4 million
Median loan$2.0 million
Middle half of loans, from$1.1 million
Middle half of loans, to$3.2 million
SBA 7(a) loans170
SBA 504 loans40
Franchise share of loans76.2%
Rank among states for hotel and motel loans19 of 53
Rank of hotel and motel among classes in Alabama3 of 39
Location quotient (share of loans against the national share)2.48x
Median loan against the national median for the class0.94x

Cancellation and charge-off

Cancelled after approval, FY2017 to FY2024 approvals (a floor) 8.2%
The same, counting loans still undisbursed as cancelled (a ceiling)9.4%
Charged off to date, FY2017 to FY2021 disbursed loans (a floor) 0.00%
Charged off within five years of approval0.00%
Loans in that cohort114

Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.

SBA 7(a) and 504 hotel and motel loans approved in Alabama, by fiscal year

010203040FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024FY2025FY2026Loans, FY2017: 28Loans, FY2018: 26Loans, FY2019: 21Loans, FY2020: 17Loans, FY2021: 33Loans, FY2022: 16Loans, FY2023: 15Loans, FY2024: 14Loans, FY2025: 24Loans, FY2026: 16
Fiscal yearLoansDollars
FY201728$48.0 million
FY201826$51.6 million
FY201921$44.4 million
FY202017$34.1 million
FY202133$75.3 million
FY202216$33.2 million
FY202315$39.6 million
FY202414$38.1 million
FY202524$64.0 million
FY202616$42.1 million

Most active SBA lenders

SBA 504: lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
Florida Business Development Corporation13$33.1 million
Southern Development Council9$30.2 million
Birmingham Citywide Local Development Company8$17.7 million
Florida First Capital Finance Corporation, Inc.8$16.4 million
SBA 7(a): lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
GBank13$32.5 million
PromiseOne Bank13$16.2 million
Peoples Bank12$36.4 million
HomeTrust Bank10$15.7 million
US Metro Bank8$15.3 million

Where the loans are, by county

CountyLoans
MONTGOMERY34
MOBILE30
JEFFERSON28
CALHOUN10
MADISON9
SHELBY9
HOUSTON7
LEE6
RUSSELL6
AUTAUGA4

One code for hotels and motels; limited service and full service cannot be separated. Shared code: Hotels and motels share 721110.

Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; Loan Analytics loan-outcome cell SA-AL-C07.

Loan Analytics prepares the feasibility study a lender reads before it commits: for a hotel and motel project in Alabama, financed under SBA 7(a), SBA 504, USDA Business and Industry or a conventional bank loan. Tell us the project and the lender's deadline, and we reply with scope, timeline and fee.

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