Quick Service Restaurant Feasibility Study in the Atlantic City-Hammonton, NJ Metro Area
What SBA's own loan files show about limited-service restaurant lending in the Atlantic City-Hammonton, NJ Metro Area, and what a feasibility study for a project there has to test.
Limited service restaurant in Atlantic City: the loan record
Atlantic City gets 36 loans approved for limited service restaurant, $16.6 million gross, from FY2017 to FY2026. Atlantic City, on limited service restaurant loans, holds place 98 of 779 among areas. Inside Atlantic City, limited service restaurant places 3 of 39. Atlantic City's quotient is 1.24x: limited service restaurant above the national share.
Atlantic City loan sizes and mix
The median Atlantic City loan is $375,550; $253,000 to $709,250 holds the middle half. Atlantic City stands at 1.21x against the national class median. Atlantic City loans run above the national middle. Atlantic City shows no 7(a) count. Atlantic City shows no 504 count either. Atlantic City: too few loans back either count. Atlantic City franchise share of loans is 19.4%. Atlantic City loans run larger. Atlantic City borrowers carry a heavier payment, which Atlantic City studies test.
Atlantic City holders and counties
The Atlantic City holder tables list no lender. Limited service restaurant loans in Atlantic City sit with small holders, none listed. Atlantic City borrowers open with the study itself. In Atlantic City, by county, the loans are 19 in Cape May County, NJ and 17 in Atlantic County, NJ.
Atlantic City floors, limits and yearly record
Atlantic City prints only these fiscal years. In FY2018, Atlantic City had 5 loans worth $1.7 million. In FY2021, Atlantic City had 5 loans worth $3.1 million. In FY2023, Atlantic City had 6 loans worth $3.1 million. Other Atlantic City years stay blank on thin counts. Atlantic City blanks are silence, never zero, and Atlantic City treats FY2026 as complete. Floors in Atlantic City follow Loan Analytics' own rule. The Atlantic City cohort holds fewer than 30 loans. Atlantic City disbursements cover FY2017 to FY2021. No Atlantic City cancellation floor prints. No Atlantic City charge-off floor prints either. Atlantic City's blank floor is no zero. Atlantic City borrowers learn little from it. Any Atlantic City rate that prints is a floor. Atlantic City follows July 2023 boundaries. Atlantic City places loans by project county. Atlantic City drops loans lacking a placeable county.
Atlantic City: testing a limited service restaurant project
Atlantic City limited service restaurant projects open with the $375,550 median, a size check for Atlantic City. A quick-service study in Atlantic City starts with the site: traffic past the door, drive-through stacking and the access a customer needs at Atlantic City peak hours. In Atlantic City, sales per unit for the concept are tested against build-out cost, royalties where a brand applies, and the lease. An Atlantic City lender will ask what a unit must sell each week to cover debt service, and how that compares with what similar units report. Daniel Smith, MAI, signs each Atlantic City study. Atlantic City demand and cost come first. In Atlantic City, coverage follows, then the appraisal. No Atlantic City approval is promised by any study.
SBA limited-service restaurant loans in the Atlantic City-Hammonton, NJ Metro Area
| Loans approved, FY2017 to FY2026 | 36 |
|---|---|
| Gross dollars approved | $16.6 million |
| Median loan | $375,550 |
| Middle half of loans, from | $253,000 |
| Middle half of loans, to | $709,250 |
| SBA 7(a) loans | withheld |
| SBA 504 loans | withheld |
| Franchise share of loans | 19.4% |
| Rank among metro and micro areas for limited-service restaurant loans | 98 of 779 |
| Rank of limited-service restaurant among the classes in this area | 3 of 39 |
| Location quotient (share of loans against the national share) | 1.24x |
| Median loan against the national median for the class | 1.21x |
Cancellation and charge-off
| Cancelled after approval, FY2017 to FY2024 approvals (a floor) | not reported: fewer than 30 loans in the cohort |
|---|---|
| Charged off to date, FY2017 to FY2021 disbursed loans (a floor) | withheld |
Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.
SBA limited-service restaurant loans approved in the Atlantic City-Hammonton, NJ Metro Area, by fiscal year
| Fiscal year | Loans | Dollars |
|---|---|---|
| FY2017 | withheld | withheld |
| FY2018 | 5 | $1.7 million |
| FY2019 | withheld | withheld |
| FY2020 | withheld | withheld |
| FY2021 | 5 | $3.1 million |
| FY2022 | withheld | withheld |
| FY2023 | 6 | $3.1 million |
| FY2024 | withheld | withheld |
| FY2025 | withheld | withheld |
| FY2026 | withheld | withheld |
Where the loans are, by county
| County | Loans |
|---|---|
| Cape May County, NJ | 19 |
| Atlantic County, NJ | 17 |
Counties with 5 or more loans; smaller ones are not listed.
Metro is the CBSA (metropolitan or micropolitan statistical area) of the loan's project county, July 2023 delineation (OMB Bulletin 23-01). The county is matched by name (manifests/ld2/county-cbsa-map.csv); a loan whose county cannot be placed in a 2023 CBSA is left out of every metro.
A value marked withheld rests on fewer than 5 loans, or is withheld so that such a figure cannot be derived from other published figures.
Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; areas from the U.S. Census Bureau CBSA delineation, July 2023 (OMB Bulletin 23-01); Loan Analytics metro cell MA-12100-C35.
Related feasibility study pages
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- SBA feasibility study consultant
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