Feasibility Study Data for the Greenville, NC Metro Area

What SBA's own loan files show about lending in the Greenville, NC Metro Area, every asset class together, and what a feasibility study for a project there has to test.

Greenville: volume, rank and ticket size across Greenville, NC

The agency approved 191 SBA loans across the Greenville, NC metro area between FY2017 and FY2026, worth $127.2 million in gross dollars. By loan count, Greenville ranks 321 of 928 against every other statistical area, Greenville among them. The local median loan is $260,000, and the central half fall from $92,500 up to $900,000. Greenville borrowers borrow more, at 1.25x of the national median. Large Greenville tickets are the first thing that sets Greenville apart.

Greenville, NC loans and who holds them around Greenville

The program split in Greenville is 177 under 7(a) and 14 under 504. Most Greenville borrowers Greenville therefore meet the 7(a) rules. Franchise Greenville brands account for 25.1% of loans in this metro Greenville area. Among 7(a) holders, Southern Bank and Trust Company stands first, at 17 loans and $3.3 million, Greenville ahead of Wells Fargo Bank National Association at 17 loans and $2.2 million. The count for Live Oak Banking Company is 11 loans; TowneBank has 11. 8 loans and $9.8 million make Business Expansion Funding Corporation the 504 front-runner. Lender Greenville figures here are SBA records, nothing more. Southern Bank and Trust Company appears since SBA names it as the Greenville holder; the Greenville list neither praises nor faults any holder.

Greenville, NC: which classes and counties lead Greenville

The larger share of the Greenville record falls outside the class table: 136 loans that carry codes outside the Greenville table. The Greenville class rows therefore describe a minority of Greenville lending. Hotel and motel is the biggest tracked class, at 9 loans, then medical office (physicians) with 7 and full-service restaurant with 7. Further down sit child care center, 7 Greenville loans and limited-service restaurant at 5. The county table starts with Pitt County, NC at 191 loans. A project in one Greenville county meets other land costs, so the Greenville figure hides some spread.

Greenville, NC: reading the outcome floors for Greenville

Cancellation after approval reached a floor of 9.4% for Greenville approved loans in FY2017 to FY2024. A ceiling for Greenville would sit above 9.4%, but that Greenville figure is withheld at the source. Greenville write-offs on 88 disbursed loans from FY2017 to FY2021 Greenville total at least 0.00% so far; the first Greenville five years after approval account for 0.00%. Seasoning continues, making these floors so the final Greenville figure is higher or equal. In Greenville, the busiest year was FY2017, with 24 loans for $11.8 million, while FY2025 was the low point before FY2026, at 13 loans and $6.2 million. Membership in the Greenville, NC metro area follows the project county: Pitt County, NC, Pitt County, NC and the rest, the July 2023 Greenville delineation decides which counties belong, though a county with no name pairing adds nothing to Greenville.

Greenville: demand, cost, coverage and appraisal in Greenville, NC

Any Greenville feasibility study should be built for the individual county, given how unlike its Greenville counties can be. Greenville lenders see hotel and motel most often, so expect scrutiny of seasonality of occupancy through the year, plus staffing cost per occupied room and what competing Greenville rooms charge. A Greenville request in medical office (physicians) turn on physician recruitment in Greenville, with exam room capacity close behind. A Greenville operator's Greenville coverage should be run against a downturn; the Greenville appraisal has to rest on local Greenville comparables and income. In Greenville, with larger tickets common in Greenville, the report should tie the amount to cost and Greenville cash flow, not to local habit.

SBA loans in the Greenville, NC Metro Area

Loans approved, FY2017 to FY2026191
Gross dollars approved$127.2 million
Median loan$260,000
Middle half of loans, from$92,500
Middle half of loans, to$900,000
SBA 7(a) loans177
SBA 504 loans14
Franchise share of loans25.1%
Rank among metro and micro areas by loans321 of 928
Median loan against the national median1.25x

Cancellation and charge-off

Cancelled after approval, FY2017 to FY2024 approvals (a floor)9.4%
The same, counting loans still undisbursed as cancelled (a ceiling)withheld
Charged off to date, FY2017 to FY2021 disbursed loans (a floor)0.00%
Charged off within five years of approval0.00%
Loans in that cohort88

Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.

SBA loans approved in the Greenville, NC Metro Area, by fiscal year

0510152025FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024FY2025FY2026Loans, FY2017: 24Loans, FY2018: 21Loans, FY2019: 19Loans, FY2020: 17Loans, FY2021: 14Loans, FY2022: 21Loans, FY2023: 21Loans, FY2024: 23Loans, FY2025: 13Loans, FY2026: 18
Fiscal yearLoansDollars
FY201724$11.8 million
FY201821$12.9 million
FY201919$13.7 million
FY202017$13.1 million
FY202114$15.0 million
FY202221$11.6 million
FY202321$14.8 million
FY202423$14.8 million
FY202513$6.2 million
FY202618$13.3 million

Loans by asset class

Asset classLoans
Not in any of the 39 asset classes136
Hotel and motel9
Medical office (physicians)7
Full-service restaurant7
Child care center7
Limited-service restaurant5

Classes with 5 or more loans; smaller ones are withheld, and more where a small one could be derived.

Most active SBA lenders

SBA 504: lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
Business Expansion Funding Corporation8$9.8 million
SBA 7(a): lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
Southern Bank and Trust Company17$3.3 million
Wells Fargo Bank National Association17$2.2 million
Live Oak Banking Company11$10.7 million
TowneBank11$10.6 million
First Bank (NC)10$7.4 million

Lenders with 5 or more loans here; a lender with fewer is not listed, and loans SBA or a receiver holds are counted but never listed as a lender.

Where the loans are, by county

CountyLoans
Pitt County, NC191

Counties with 5 or more loans; smaller ones are not listed.

Metro is the CBSA (metropolitan or micropolitan statistical area) of the loan's project county, July 2023 delineation (OMB Bulletin 23-01). The county is matched by name (manifests/ld2/county-cbsa-map.csv); a loan whose county cannot be placed in a 2023 CBSA is left out of every metro.

All assets: every 7(a) and 504 approval in the metro, including those outside the 39 asset classes.

A value marked withheld rests on fewer than 5 loans, or is withheld so that such a figure cannot be derived from other published figures.

Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; areas from the U.S. Census Bureau CBSA delineation, July 2023 (OMB Bulletin 23-01); Loan Analytics metro cell MT-24780.

Loan Analytics prepares the feasibility study a lender reads before it commits: for a commercial project in the Greenville, NC Metro Area, financed under SBA 7(a), SBA 504, USDA Business and Industry or a conventional bank loan. Tell us the project and the lender's deadline, and we reply with scope, timeline and fee.

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