Beauty Salon Feasibility Study in the Des Moines-West Des Moines, IA Metro Area

What SBA's own loan files show about beauty salon lending in the Des Moines-West Des Moines, IA Metro Area, and what a feasibility study for a project there has to test.

Des Moines-West Des Moines: beauty salon lending

Within Des Moines-West Des Moines, between FY2017 and FY2026, SBA's records hold 29 beauty salon loans, adding up to $6.2 million in gross approvals. In Des Moines-West Des Moines, beauty salon lending comes in at 5 of 39 among the asset classes; Des Moines-West Des Moines is placed at 55 of 546 across metro and micro areas by beauty salon loan count. Des Moines-West Des Moines's 1.53x location quotient gives beauty salon more weight locally. The median loan for Des Moines-West Des Moines comes to $150,000. The central half of Des Moines-West Des Moines loans lies between $65,000 and $270,000, and the median is a 1.50x multiple of the national class median. Des Moines-West Des Moines salon loans are modest but above the national class median, at $150,000 and 1.50x, with a middle half from $65,000 to $270,000. Beauty salons rank 5 of 39 locally and carry a location quotient of 1.53x. All 29 loans are SBA 7(a), and 20.7% are to franchised units.

Of Des Moines-West Des Moines's 29 loans, 29 are SBA 7(a), none SBA 504. Franchise-affiliated units represent 20.7% of the Des Moines-West Des Moines loans. Among the Des Moines-West Des Moines holders Bankers Trust Company appears with $386,000 in 5 SBA 7(a) loans. Des Moines-West Des Moines's lender rows show today's holders only. Des Moines-West Des Moines borrowers gain no evidence of lender standards from them. County by county: Polk County, IA has 24 loans.

Des Moines-West Des Moines: years, floors and limits

For Des Moines-West Des Moines, only some years can be given: FY2022 shows 6 loans worth $1.2 million; FY2024 shows 5 loans totalling $1.0 million. In FY2021, Des Moines-West Des Moines has 0 loans and $0. These Des Moines-West Des Moines years are held back: FY2017 to FY2020, FY2023, FY2025 and FY2026. Des Moines-West Des Moines's withheld years differ from none. Des Moines-West Des Moines's cancellation rate: suppressed, under 30 loans. Any Des Moines-West Des Moines charge-off rate: held back, under 30 loans in all. Des Moines-West Des Moines's cut-off is Loan Analytics' own. Des Moines-West Des Moines has a thin FY2017 to FY2021 group. Des Moines-West Des Moines is drawn on the July 2023 list. A loan joins Des Moines-West Des Moines only through its county. Des Moines-West Des Moines leaves out unmatched loans.

Des Moines-West Des Moines: what to test

Des Moines salon plans should show how many stations the space holds, who works them and on what terms, and how service and retail income combine. A loan near $150,000 is mostly fit-out and equipment, so the lease term has to outlast the payback of that spend. If the project joins a franchise, say what its fees and required decor cost. The first slow months must be covered, because FY2021 shows 0 loans while FY2022 shows 6 loans worth $1.2 million.

SBA beauty salon loans in the Des Moines-West Des Moines, IA Metro Area

Loans approved, FY2017 to FY202629
Gross dollars approved$6.2 million
Median loan$150,000
Middle half of loans, from$65,000
Middle half of loans, to$270,000
SBA 7(a) loans29
SBA 504 loans0
Franchise share of loans20.7%
Rank among metro and micro areas for beauty salon loans55 of 546
Rank of beauty salon among the classes in this area5 of 39
Location quotient (share of loans against the national share)1.53x
Median loan against the national median for the class1.50x

Cancellation and charge-off

Cancelled after approval, FY2017 to FY2024 approvals (a floor)withheld
Charged off to date, FY2017 to FY2021 disbursed loans (a floor)withheld

Both rates are floors. SBA withholds the status of open loans, so a loan counts as charged off only once SBA reports it; a rate needs at least 30 loans in its cohort and is otherwise not reported.

SBA beauty salon loans approved in the Des Moines-West Des Moines, IA Metro Area, by fiscal year

0246FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024FY2025FY2026Loans, FY2021: 0Loans, FY2022: 6Loans, FY2024: 5
Fiscal yearLoansDollars
FY2017withheldwithheld
FY2018withheldwithheld
FY2019withheldwithheld
FY2020withheldwithheld
FY20210$0
FY20226$1.2 million
FY2023withheldwithheld
FY20245$1.0 million
FY2025withheldwithheld
FY2026withheldwithheld

Most active SBA lenders

SBA 7(a): lenders by loans approved (the current holder of each loan, as SBA reports it)
LenderLoansDollars
Bankers Trust Company5$386,000

Lenders with 5 or more loans here; a lender with fewer is not listed, and loans SBA or a receiver holds are counted but never listed as a lender.

Where the loans are, by county

CountyLoans
Polk County, IA24

Counties with 5 or more loans; smaller ones are not listed.

Metro is the CBSA (metropolitan or micropolitan statistical area) of the loan's project county, July 2023 delineation (OMB Bulletin 23-01). The county is matched by name (manifests/ld2/county-cbsa-map.csv); a loan whose county cannot be placed in a 2023 CBSA is left out of every metro.

A value marked withheld rests on fewer than 5 loans, or is withheld so that such a figure cannot be derived from other published figures.

Source: U.S. Small Business Administration, 7(a) and 504 loan-level FOIA files (data.sba.gov), as of 2026-09-30; areas from the U.S. Census Bureau CBSA delineation, July 2023 (OMB Bulletin 23-01); Loan Analytics metro cell MA-19780-C38.

Loan Analytics prepares the feasibility study a lender reads before it commits: for a beauty salon project in the Des Moines-West Des Moines, IA Metro Area, financed under SBA 7(a), SBA 504, USDA Business and Industry or a conventional bank loan. Tell us the project and the lender's deadline, and we reply with scope, timeline and fee.

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